Can an AI crawler read your site at all?
Most modern sites assemble themselves in JavaScript. Google renders it; most AI crawlers do not. If your content only exists after a script runs, it is invisible to the engines you are trying to reach.
GEO & AEO
Get named inside the answer, not just ranked on the page
Generative engine optimisation (GEO) and answer engine optimisation (AEO) make a business eligible to be cited when someone asks ChatGPT, Perplexity, Gemini or Google's AI Overview for a recommendation. Buyers increasingly ask an assistant before they ever open a search results page. If the assistant cannot read your site, cannot tell which company you are, or finds nothing specific enough to quote, it recommends someone else.
from ₹49,999 baseline measured before we start no guarantees sold
Six things that decide whether an answer engine will quote you
This is the audit, in the order we run it. You can check most of it yourself before speaking to anyone.
Is it clear which company you are?
If your Organization data is missing, inconsistent, or not linked to profiles the model already trusts, you are an unresolved entity — and models hedge or merge you with a similarly named business.
Do you state facts, or adjectives?
A model quotes numbers, prices, timelines and named capabilities. It does not quote “world-class” or “industry-leading”. Pages without specifics do not get cited, however well written they are.
Is your content shaped like a question?
Answer engines match the question a person asked. Content organised around your internal service names rarely matches how a buyer phrases a need.
Have you told the engines what you do?
llms.txt is the file an assistant reads to decide what you are and when to name you. Most sites do not have one; the ones that do usually wrote it once and let it go stale.
Are you measuring, or guessing?
The only honest measure is to ask the engines the questions your buyers ask, on a schedule, and record whether you are named and what is said about you.
What the engagement actually includes
From ₹49,999, one-time, for the initial engagement.
A measured baseline
Before anything changes, we ask the engines the questions your buyers ask and record whether you are named, what is said, and who is named instead. Without this, later claims of improvement are unfalsifiable.
Machine readability
Crawlable static content where it matters, correct canonicals on one host, valid structured data, and explicit permissions for the AI crawlers that look for them.
Entity resolution
One canonical Organization identity, referenced consistently across every page and linked to the profiles engines already trust, so you stop being an ambiguous name.
An llms.txt that is true
The file assistants read to decide what you are: outcome-to-page mapping, quotable facts, and explicit guidance on how to describe you — including what not to claim.
Answer-shaped content
Pages organised around the questions buyers ask, carrying specific numbers, prices and timelines a model can lift verbatim. Adjectives do not get cited.
Re-measurement
The same questions, re-run monthly against the baseline, reported honestly — including where nothing moved.
Questions people ask about GEO and AEO
What is GEO, and how is it different from SEO?
SEO gets you a blue link on a results page. GEO — generative engine optimisation — gets you named inside the answer itself, when someone asks ChatGPT, Perplexity, Gemini or Google's AI Overview for a recommendation. The mechanics differ: a search engine ranks pages, an answer engine assembles a reply from sources it trusts and can quote. Optimising for the second means being unambiguous about who you are, stating facts a model can lift verbatim, and being readable by crawlers that do not run JavaScript.
What is AEO?
Answer engine optimisation — the same discipline aimed at the question-and-answer surfaces specifically: AI Overviews, featured snippets, voice assistants. In practice GEO and AEO overlap almost entirely, and we treat them as one piece of work.
Does GEO replace SEO?
No, and anyone who says so is selling you something. Classic search still sends most traffic, and the technical foundations — crawlable pages, clean canonicals, real structured data — serve both. GEO is a layer on top, not a replacement.
How do you actually get a business cited by ChatGPT or Perplexity?
Four things, in order. Make the site machine-readable — crawlable static content, valid structured data, an llms.txt that states what you do. Resolve your entity so the model knows which company you are, with a single Organization identity referenced consistently and linked to profiles it already trusts. Publish content shaped like the questions buyers actually ask, with specific, quotable facts rather than adjectives. Then measure: ask the engines the questions your buyers ask and record whether you are named.
Can you guarantee we will appear in AI answers?
No. Nobody can, and any agency promising it is describing something they do not control. Answer engines change their models and sources without notice. What we can do is make a site eligible and legible where most are neither, and measure the change honestly against a baseline we record before starting.
How long does it take to see a change?
Technical and structured-data work lands within days of the crawl. Entity resolution and citation behaviour typically move over 4 to 12 weeks, because it depends on the engines re-crawling and re-indexing. We re-measure monthly against the baseline.
What does it cost?
From ₹49,999 for the initial engagement: audit, structured data, entity resolution, llms.txt, answer-shaped content plan and a measured baseline. Ongoing measurement and content work is quoted separately once we know the size of the site.
Do you do this on your own site?
Yes — this page, and every industry page on this site, is built the way we would build yours. Our llms.txt lists real prices and states plainly what we do not sell. You can read it at cehpoint.co.in/llms.txt and judge the method before paying for it.
See where you currently stand
Create a free account and we will run the baseline on your site: whether AI crawlers can read it, whether your entity resolves, and what the engines say today when someone asks for a business like yours. If the honest answer is that you do not need this yet, we will tell you that.