AI Marketing Automation Architect
Design and deploy AI-driven marketing automation systems that scale personalization, attribution, and campaign optimization across enterprise clients.
Role Overview & Operational Scope
As an AI Marketing Automation Architect at Cehpoint, you will design intelligent, scalable marketing automation systems that leverage large language models, real-time data pipelines, and cloud-native infrastructure. Your work will directly power personalization engines, automated campaign orchestration, and predictive attribution for enterprise clients across security and AI domains.
Key Responsibilities & Production Deliverables
- Architect end-to-end AI marketing automation pipelines — from lead ingestion and scoring to personalized content generation and multi-channel campaign execution.
- Design and implement LLM-powered workflows for dynamic email, social, and ad copy generation with guardrails for brand compliance and data privacy.
- Build integrations between marketing platforms (HubSpot, Marketo, Salesforce) and custom AI services using REST APIs, webhooks, and event-driven architectures.
- Develop real-time personalization and recommendation engines powered by vector search, embedding models, and collaborative filtering.
- Implement robust analytics and attribution dashboards to measure campaign ROI, funnel conversion, and predictive lead quality.
- Ensure all automation systems comply with data protection standards (DPDP Act 2023, ISO 27001) including PII handling, consent management, and audit logging.
Mandatory Foundational Knowledge
- Probabilistic reasoning and statistical modeling for marketing analytics, conversion attribution, and predictive scoring.
- Transformer-based LLM architectures, retrieval-augmented generation (RAG), and prompt optimization techniques for production-grade applications.
- Distributed systems fundamentals — message queues, event streaming, idempotency, and fault-tolerant pipeline design.
Mandatory Practical Skills & Architecture
- LangChain, LangGraph, or similar LLM orchestration frameworks
- HubSpot, Marketo, or Salesforce Marketing Cloud
- Python (FastAPI/Flask), Node.js, and TypeScript
- AWS/GCP infrastructure (Lambda, Cloud Run, BigQuery, Vertex AI)
- Apache Airflow, dbt, or equivalent orchestration tools
Problem Solving, Execution Rigor & Curiosity
- Obsessed with the intersection of behavioral psychology and algorithmic personalization — how micro-copy changes move conversion needles.
- Continuously experiments with emerging LLM capabilities and tests how they can automate previously manual marketing operations.
- Proactively reverse-engineers competitors' marketing funnels and automation tactics to identify architectural improvements.
5-day live technical evaluation milestone
Over a 5-day evaluation period, candidates will design and partially implement an AI-driven marketing automation prototype: ingest a synthetic lead dataset, build a lead-scoring model, generate personalized outreach content using an LLM API, orchestrate a multi-step email sequence via a mock CRM integration, and produce an attribution dashboard showing conversion metrics. Deliverables include architecture diagrams, deployed code on a public repo, a live demo, and a brief written report covering trade-offs, security considerations, and scalability plans.
Institutional hiring protocol: candidates who clear resume screening take a live practical milestone of strictly 5 working days. Verifiable completion and code audit by your assigned engineering mentor is the sole prerequisite for the official offer letter.
Compensation, Total Rewards & Advancement
- Competitive fixed compensation with performance-linked bonuses and ESOP eligibility after probation.
- Fully remote-first setup with a annual hardware allowance (laptop + peripherals) and home-office stipend.
- Monthly GPU credits and cloud compute budget for personal R&D and prototype development.
- Dedicated mentorship from senior ML engineers and security architects with quarterly skill-stamp sponsorship.
- Annual learning budget of ₹50,000 for conferences, certifications, and specialized courses.
Dedicated inbox for this role
Questions, private repository links or portfolio references for this opening route straight to the engineering leads reviewing it.
ai-marketing-automation-architect-careers@cehpoint.co.in
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